Interesting is that lot of usual tech sites and influences got their pr/ad bosses orders via messengers or emails on how to cover this, then to post and how exactly to focus audience attention. Same orders come as it is some materials about Chinese or Mordor hackers that need coverage despite lack of any proofs.
First helicopter flight over Atacama desert... ;)
One strange thing is the timing and approach to first attempt, as it is much more sane to go slow and gradually rise the height. Instead they selected 3m height that is pretty enough to ruin the thing if something goes wrong. Also descent is very fast.
Btw, long time ago I had been naive and though that such publications happen because it is interesting or bring more views.
But if you track lot of sites and check their publications and video on leading channels you will see how all is in sync, how all main points match and frequently most important parts can match 100% or can be even the same. Long after this and after various private talks I now know that system is centrally coordinated and if someone on large site or channel won't cooperate - consequences will come quite fast. Suddenly you will be on 27th page in search instead of 1st or second and youtube will never recommend your video (around 95% of leading channels become large because youtube specially promoted them, this means around 4-10x more recommendations compared to average channel).
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