Chinese selfie app and smartphone company Meitu announced it has entered into a strategic partnership with Xiaomi. Going forward, Meitu will license its brand, technologies and hardware to China-based Xiaomi, and for upcoming smartphones, Xiaomi will handle design, research, development, production, business operation, sales and marketing while Meitu will deal with image-related algorithms and technologies. Meitu said its mission has been "to inspire more people to express their beauty," and its board of directors has determined that a partnership with Xiaomi will aid in carrying out that mission.

Xiaomi sales last months rise almost exponentially in Asia and even in EU.

Most sellers biggest problem is to find enough stock, for hot items, of course.

Xiaomi becoming ala Apple Asia, but with huge number of products made under their brand.